Free Comic Book Day founder Joe Field reports that this year’s event drew between 300,000 and 500,000 people to participating retailers, and generated an estimated $1.5 million in publicity for comics and comics stores. “Free Comic Book Day may have been my idea ten years ago, but seeing the remarkable things this event has done for the entire comics world is really encouraging,” he writes on his store’s blog. “Many of my comics retailer colleagues in the U.S., Canada and 40 other countries bring energy, creativity and enthusiasm to FCBD, making it a very special community event that is now the world’s largest annual comics’ event. All of this shows just how current the comics’ medium is — and how vital comic book specialty stores are to our local communities.” [Flying Colors, via The Beat]

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